woom Bikes UK Ltd

Location: Nationwide (UK)

Target Markets: Retail & FMCG, Sport / Outdoor

Terms: You will invoice 4% of the net value of every invoice to customers you convert.

Deal Size: £1,000 - £10,000

Sales Type: Face-to-face meetings (B2B)

woom Bikes UK sells the best kids’ bikes available. Our bikes are market-leading premium children’s bicycles. They are ultra-lightweight, designed and engineered specifically for children, super-safe, help kids learn to ride more quickly and to continue enjoy cycling adventures for years to come.

woom Bikes UK is a wholly owned subsidiary of woom GmbH in Austria. The brand was born and is still headquartered in Vienna, selling bikes all over the world. Since the company launched in 2013, we have placed over 2 million bikes into the hands over children everywhere. Our range of bikes caters for toddlers aged as young as 9 months to early teens.

We also manufacture and sell a range of cycle helmets and cycling accessories.

Because of their premium engineering and construction the bikes, the bikes last and hold their value in second hand markets – typically realising up to 80% of the original purchase price.

woom Bikes UK was launched in January 2026 to target significant growth in the UK this year and into the future.

Apply to woom Bikes UK Ltd today

Company

woom Bikes UK Ltd
Contact person

Simon Timlett
Website

woom.com/en_GB

Products

We sell our products direct to consumers through our webshop (woom.com/GB) and wholesale to the UK’s network of independent bike shops. In 2025 we launched our revolutionary woom WOW, the only self-balancing bike aimed at toddlers. It serves as the bridge between taking first steps and riding a traditional 2 wheel balance bike, such as our woom GO 1.

It is the woom WOW (£160 RRP), woom GO 1 (£235 RRP) and woom GO 1+ (£285 RRP), our range of pre-pedal bikes, we are looking to sell, alongside our award-winning READY children’s helmet (£55 RRP).

Benefits

Working with a well-established company
woom GmbH was established in 2013 by two dads in a garage who were unhappy with the quality of bikes on offer for their children. The company has grown consistently to sales of EUR149 million in 2025. The first half of 2026 saw the momentum continue to revenue of EUR107 million.
Innovative product / service
Our bikes, helmets and range of cycling accessories are all designed from the ground up especially for children. No scaling down of adult products for kids. Each product is tailored around a child's ergonomics. This means they are lightweight and work for kids. Our innovation team constantly strive to make products which make make cycling a joy for kids.
Recurring commission
Yes, every repeat sale from a customer converted will see the same level of commission paid.
Sales and marketing support
Support will be provided. We have existing assets, but we will tailor additional material to the market and the successful candidate will actively advise and contribute towards its design.
Exclusive sales areas
It will be nationwide exclusivity.
Freedom & flexibility
Work the days and where you want.

Target market

We already have effective sales agents already selling to the UK’s independent bike trade.

We need someone to target toy trade, department stores and garden centres across the UK. We are under-performing in these markets

Ideal Profile

We need an experienced, motivated and well-connected independent sales agent to tackle our target markets. The quality of our innovative products is self-evident once seen ‘in the flesh’. So face to face, it will motivate buyers.

Apply to woom Bikes UK Ltd today

Drive Sales Expansion in the Toy Category for a Kids’ Bike Brand

Products

Benefits

Working with a well-established company

Innovative product / service

Recurring commission

Sales and marketing support

Exclusive sales areas

Freedom & flexibility

Target market

Ideal Profile

Related Categories

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