Shake Up the Market: High Commission Sales Roles in Bar Excellence Training | Sales Agents UK

LFC Group Ltd

Shake Up the Market: High Commission Sales Roles in Bar Excellence Training

LFC Group Ltd

Location: Ireland / London / Midlands / North East / North West / Scotland / South East / South West / Wales / Work from home / Yorkshire

Target Markets: Pubs, Bars, Hotels

Benefits: Working with a well-established company | Successful track record with agents or sales people | Innovative product / service | Excellent commission terms | Professional training and support | Sales and marketing support | Exclusive sales areas | Freedom & flexibility

Commission: Typically 20%

Deal Size: Flexible

Sales Type: Field sales (physical meetings) / Telesales (sales closed over the phone)

LFC Group Ltd stands at the forefront of delivering sophisticated culinary solutions, unrivaled bar excellence, expert hospitality training, and flawless event execution.

Catering to a prestigious clientele, including renowned names like Meta, Lamborghini, McLaren, Compass Group, and the BBC, we’ve carved a niche in the high-end hospitality sector.

With a recent expansion enhancing our capabilities, we’re now poised to elevate our sales and market presence even further. As part of this growth, we’re actively seeking Sales Agents with strong hospitality connections to join our team.


Bar Excellence Training

At LFC Group Ltd, our Bar Excellence Training program is a cornerstone offering, uniquely designed for establishments with bar staff. Guided by drinks industry luminary Murdo MacLeod, this training is not just about bartending—it’s about empowering bartenders with a robust skill set for exceptional success. Our training sessions are conducted in person, either at the client’s location or our own specialized venues.

This program is crafted to elevate bartenders from mere servers to skilled sales professionals. Each session is customized to align with the specific needs of individual establishments. The training covers a spectrum of skills from confident upselling of premium spirits to mastering the psychology of service excellence. Participants also learn the art of crafting visually appealing cocktails, complete with stunning garnishes that are sure to catch the eye and prompt social media sharing.


  • Established Excellence

    LFC Group, a part of Robson Brown International since 2020, is renowned for its high-quality Bar-Excellence brand, known for consistent quality and effectiveness.

  • Proven Success with Agents

    Our agents are crucial to our expansion, consistently building portfolios that yield increasing commissions over time.

  • Unique and Effective Service

    Offering a unique service in bar training, our programs have proven effective for well-known companies, with repeat business testament to their value.

  • Attractive Commission Structure

    With training sessions priced at £1195 plus VAT, agents can earn a 20% commission, amounting to £239 per session. Selling to groups with multiple venues can quickly accumulate significant commissions.

  • Comprehensive Agent Support

    Full support in understanding our products and services is provided. Agents are rewarded for introductions leading to sales, not just closing deals.

  • Marketing Tools Provided

    Agents will be equipped with the necessary electronic marketing materials to aid in their sales efforts.

  • Exclusive Territory Opportunities

    High-performing agents have the opportunity to secure exclusive territories for client acquisition.

  • Autonomy and Flexibility

    This role offers independence and can be a lucrative addition to an agent's existing product portfolio.

Target market

  • Pubs: Aiming to introduce a seamless classic cocktail menu that can elevate their customer experience.
  • Bars: Focused on empowering their teams to up-sell spirits fluently, enhancing revenue and customer interaction.
  • Hotels: Keen on adding visual drama to their cocktail service with Instagrammable garnishes that captivate guests.

Our primary contacts are pub managers, bar managers, food and beverage managers, or venue owners. They are essential in leveraging our Bar Excellence Training to boost their establishments’ appeal and service quality.


Unlock High Earnings with Bar-Excellence

Dive into the lucrative field of bar staff training with Bar-Excellence Training, where massive potential awaits in the UK hospitality market. This innovative approach to bar staff training is ripe with opportunities, and we’re just scratching the surface.

We’re seeking a driven sales agent who understands the hospitality landscape. Your role? To introduce our exceptional training services to a wide array of establishments, from local pubs to luxury hotels. With our pioneering training solutions, you have the chance to rapidly build a significant and profitable client portfolio.

Bar-Excellence Training offers more than just a sales role; it’s a path to impressive, uncapped commission and long-term success. If you’re determined, have a keen understanding of the market, and are eager to tap into a high earning potential, this is your moment.

Step forward if you’re ready to take on this rewarding challenge and be part of a transformative movement in the UK bar industry. Join us in setting a new standard in hospitality excellence.