Fitzroy

Location: Nationwide (UK)

Target Markets: UK pharmacies, wholesalers, retailers and buying groups

Benefits: 35-year established business | Competitive recurring commission | Full marketing toolkit | Exclusive territories available | ISO-certified product range

Terms: 10% commission on orders up to £500. Negotiable terms on orders over £500.

Deal Size: £100 - £1000

Sales Type: Face-to-face meetings (B2B)

A Trusted Family Business, Now Entering the UK Market

Fitzroy International is a Leicester-based family business with over 35 years of experience supplying quality, affordable healthcare products to customers across the Caribbean and Bermuda. Built on a reputation for reliability, value and strong product performance, Fitzroy is now bringing its range to the UK market.

All Fitzroy products are manufactured to ISO 13485:2016 and ISO 9001:2015 standards and are fully compliant with UK and EU Medical Devices Regulations. The range centres on a simple but powerful proposition: plasters and tapes that genuinely stick, at a time when too many competing products fall short.

Fitzroy International is now recruiting experienced independent sales agents to help establish the brand across UK retail and wholesale channels.

Apply to Fitzroy today

Company

Fitzroy
Contact person

David OSullivan
Telephone

07762 064910
Website

www.fitzroy-int.co.uk/our-products/uk-eu-wound-care-range

Fitzroy Healthcare Products: Built to Perform

Fitzroy’s branded healthcare range is retail-ready, compliantly certified and built around a clear market differentiator: extra-strong adhesion. The full range of 14 products includes:

Extra Strong Adhesive Fabric Plasters
Fabric Dressings
Zinc Oxide Tapes
Microporous Tapes

Every product is manufactured to ISO 13485 and ISO 9001 standards and complies with UK and EU Medical Device Regulations. Attractive retail-ready packaging reinforces the ‘The Name That Sticks’ proposition, giving buyers and end consumers a clear, memorable reason to choose Fitzroy over established alternatives.

Benefits

35 Years of Proven Business Behind You
Fitzroy International is a privately owned, Leicester-based family business with over 35 years of trading history and an established international customer base spanning the Caribbean and Bermuda. You are representing a company with genuine operational depth, not a start-up.
Strong Commission With Recurring Earning Potential
Fitzroy offers a competitive commission structure, with earnings growing in line with your territory, customer base and commitment. As the product range expands, agents benefit from repeat order commission alongside new account acquisition, creating a genuinely compounding income stream.
A Full Marketing Toolkit Ready to Use
Fitzroy provides everything you need to present and sell the range with confidence, including professional brochures, product samples, retail price lists, POS material, product photography and video, barcode and product data, technical and regulatory information, and fast quotation support.
Exclusive Territories for Agents Who Perform
Subject to agreed sales targets, agents receive protected exclusive territories. Depending on experience and coverage, these can range from individual counties and multi-county regions through to exclusivity for Scotland, Wales or, for the right candidate, nationwide UK representation.

Sell to UK Pharmacies, Wholesalers and Retail Chains

Fitzroy is seeking representation across the UK, targeting retail and wholesale buyers who have an established appetite for healthcare and first aid products. The opportunity is to position Fitzroy as a credible, competitively priced alternative to the leading plaster brands. Target customers include:

Pharmacy chains and independent pharmacies
DIY and trade merchants
Garden centres
Discount retailers
Convenience and variety retailers
Cash and carry wholesalers
Buying groups
Online retailers
Medical and first aid distributors

With strong product performance, competitive pricing and reliable supply, agents have a genuinely compelling proposition to take to buyers across all of these channels.

The Right Agent Already Has the Relationships

You are an experienced independent sales agent or agency with established contacts across UK retail and wholesale healthcare channels. You already call on pharmacy groups, cash and carry operators, discount chains, DIY retailers or buying groups and you understand how to get a new brand listed and reordered.

This is an opportunity to add a genuinely differentiated product to your portfolio and build a recurring income stream as Fitzroy grows its UK presence. What you will have access to:

A product with a clear, provable USP in a crowded category: extra-strong adhesion where competitors fall short
A growing range of 14 retail-ready, fully certified products
Competitive commission with recurring income potential from repeat orders
High-quality sales and marketing support including samples, brochures, POS and product data
Reliable supply from a business with over 35 years of operational experience
The potential for exclusive territorial protection, subject to agreed targets

If you have the right relationships and want to represent a quality product at the start of its UK journey, this is a well-backed and well-supported opportunity to build something significant.

Apply to Fitzroy today

Represent Fitzroy’s Extra Strong Plasters & Medical Tapes

A Trusted Family Business, Now Entering the UK Market

Fitzroy Healthcare Products: Built to Perform

Benefits

35 Years of Proven Business Behind You

Strong Commission With Recurring Earning Potential

A Full Marketing Toolkit Ready to Use

Exclusive Territories for Agents Who Perform

Sell to UK Pharmacies, Wholesalers and Retail Chains

The Right Agent Already Has the Relationships

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