The Vintage Ladies Collection

Represent a Distinctive Vintage Gift Book Range in Boutiques, Bookshops and Heritage Sites

The Vintage Ladies Collection

Location: South East

Target Markets: Independent gift retailers serving women who love nostalgia and wit

Benefits: 15-20% commission | Flexible terms | Full sample set provided | PR and social support | Agent-led approach

Terms: 15-20% commission, with schedule and further terms to be agreed with the agent.

Deal Size: £100 - £1000

Sales Type: E-commerce / no direct interaction

Wit, Nostalgia and a Growing Gift Book Brand

The Vintage Ladies Collection is a small, ambitious publishing company producing high-quality gift books, notebooks and stationery with genuine character. Designed to appeal to lovers of upmarket luxury ranges such as Paperblanks, the books combine original vintage photography with gentle humour, page-edge decoration and sharp-tongued wit from the pen of the late Hildegarde Boneforte, a woman who never met an argument she couldn’t enter into or a view she couldn’t hold firmly.

With a strong Cotswold, cottagecore aesthetic and a strap line of A Touch of Nostalgia with a Helping of Humour, the range has already proven its appeal to consumers through Etsy and other e-commerce channels. The Book Lovers Log has recently been featured in Woman’s Weekly, signalling real potential for wider retail exposure.

The Vintage Ladies Collection is now ready to move into physical retail and is actively seeking an experienced sales agent to introduce the range to independent retailers across the UK.

High-Quality Gift Books with Retail-Ready Pricing

The Vintage Ladies Collection produces a distinctive range of gift books and stationery items positioned at the upmarket gift end of the market. All products carry original vintage photographic imagery combined with warm humour copy lines, making them genuine impulse-buy and gifting pieces.

Current Range:

  • Hardback Gift Books: including The Book Lovers Log, Organise Your Life Notebook & Planner and Personal Journal. RRP £19.99 per book. Wholesale £9.00.
  • A5 Softback Notebook / Sketch Pads: assorted front cover shots. RRP £10.99. Wholesale £5.50.
  • A6 Softback Notebooks: assorted cover shots. RRP £5.99. Wholesale pack of 12 at £35.88. A countertop point-of-sale display unit is available to hold a pack of 12.

Future Range:

As the brand grows, there is potential to expand beyond books into complementary lifestyle products such as napkins, bags and umbrellas, all suited to the same independent retail outlets.

Benefits

  • Competitive Commission, Openly Negotiated

    Commission is set at 15-20%, with pricing, placement and terms discussed openly. The founder brings a completely flexible approach and will take the lead from an agent who knows the market.

  • Professional Sales Support From Day One

    Professional sales materials and a full sample set are provided, along with active social media and PR support.

  • Set Your Own Agenda

    The founder defers to agents with real wholesale experience. You set your own schedule, approach the outlets you know best, and shape how this brand enters the market.

Sell to Independent Retailers with a Discerning Customer Base

The primary retail audience is women who appreciate quality, nostalgia and wit, think English Heritage members, National Trust visitors and lovers of the cottagecore aesthetic. The products sit naturally wherever this audience shops.

Target outlets include:

  • Independent bookshops
  • Gift boutiques
  • Garden centre gift departments
  • Museum and heritage site gift shops
  • Hotel gift shops
  • Specialist journal and stationery retailers

An Agent Who Knows Independent Retail and Backs Their Own Judgement

You already have an established portfolio and working relationships with buyers in independent bookshops, gift boutiques, garden centres, or heritage and museum gift shops. You know how these buyers think, what they stock, and how to get a new range onto their shelves.

Beyond the contacts, you will bring:

  • Entrepreneurial flair and the confidence to back a product you believe in
  • A sense of humour, which helps when you are selling books that have one
  • Patience with a founder who is new to wholesale but entirely open to guidance

In return, you get a genuine partnership. Commission rates, pricing and placement strategy are all open for discussion, and your experience will shape how the brand enters the market. There is also the opportunity to be involved in ongoing brand development and potential licensing as the Vintage Ladies Collection grows, making this more than a straight sales arrangement for the right person.