Dale of Norway – Seeking a Sales Agent with Strong Connections in the Cruise Line Industry | Sales Agents UK

Dale of Norway

Dale of Norway – Seeking a Sales Agent with Strong Connections in the Cruise Line Industry

Dale of Norway

Location: Worldwide

Target Markets: We are targeting the cruise line industry

Benefits: Working with a well-established company | Successful track record with agents or sales people | Innovative product / service | Excellent commission terms | Professional training and support | Sales and marketing support

Commission: To be discussed on application

Deal Size: £10000 - £100000 / £100000 +

Sales Type: Field sales (physical meetings) / Telesales (sales closed over the phone)

100% Pure Wool Garments Made in Norway

Dale of Norway has been operating since 1879. Through years of fine-tuning, our Norwegian knitwear offers superior long-lasting qualities.

We are one of only a few textile companies who still have production in Norway.

In a world dominated by “fast fashion” and an ever-expanding consumption of goods, we focus on making high-quality, long-lasting garments of 100% wool.

Based on the Dale of Norway values, we are looking to recruit an experienced sales agent with a strong network of connections within the cruise lines business.

Dale of Norway currently holds selected cruise clients in its portfolio, with strong sell-through and successful partnerships on both sides. We are now seeking an agent who can contribute to further growth for our brand within the cruise industry.

As the right agent, you would become part of the Dale of Norway team, consisting of individuals passionate about knitting, sewing, development, marketing, and sales, all driven by a strong commitment to Dale of Norway.


Superior Quality Woollen Garments

We believe wool can be one of the keys to a more sustainable future. With a persistent focus on making high-quality garments of 100% wool, our collections are designed to last, design-wise and quality-wise.

Our annual collection launch is equally focused on the continuation of our classic bestsellers. And just as important: If you take proper care of your Dale-garment, you’ll be able to pass it on to the next generation.

Dale of Norway has an all year collection consisting of knitted wool garments; sweaters, underwear, windproof sweaters, jackets, vests, hats, headbands, and socks.

All our categories are important for our existing cruise customers. We are particularly focused on our top 20 bestsellers, which we know have a strong sell-through within the cruise lines distribution.


  • Working with a well-established company

    Established in 1879, we are one of the oldest and most successful Norwegian knitwear companies. Like our garments, we’re built to last.

  • Successful track record with agents or sales people

    We already sell to several cruise line operators and retailers through agents.

  • Innovative product / service

    100% pure knitted wool, sustainable, fashionable and created in Norway.

  • Excellent commission terms

    We offer an excellent commission on sales to be discussed with the right agent on application. Current customers have annual pre-orders ranging from £20,000 to £450,000. Annual re-orders from the same customers range between £7,500 and £75,000, giving an opportunity for high commission rewards for agents.

  • Professional training and support offered

    We will provide training; both digitally and physically in the annual sales meeting taking place in Norway every mid October.

  • Sales and marketing support

    The agent will have the opportunity to work closely together with head of sales and head of marketing in Dale of Norway and we are available to support them. The agent will be provided with everything required to present the garments to potential buyers: access to B2B portal, sales and marketing presentations, access to mediabank.

Target market

We are targeting the cruise line industry, namely the following cruise companies:

  • Carnival Corporation & plc
  • Royal Caribbean Group
  • MSC Cruises
  • Norwegian Cruise Line Holdings Ltd.
  • Costa Cruises (a subsidiary of Carnival Corporation & plc)
  • Princess Cruises (a subsidiary of Carnival Corporation & plc)
  • Holland America Line (a subsidiary of Carnival Corporation & plc)

Ideal Candidate

We are seeking an experienced clothing sales agent with a strong existing network among the purchasing teams of the target market in the cruise lines industry.

If this is you, use the Apply Button below and tell us about your success in the cruise line market and your network of contacts.