Company name: BEDSTRETCH LTD
Location: London / South East / South West
Industry: HRC, Hotel, Restaurant, Cafe
Deal Size: £100 - £1000
Sales Type: B2B sales / Face 2 Face
Bedstretch Ltd was formed in 2017 to build and sell the innovative Bedstretch PillowShelf a device that will make any Divan bed longer in minutes without the need to modify the bed and still using the original bedding.
The company provides single, double and superking varieties of its product in various materials and the fact that the product folds up for storage or transport is key to the design.
We are based in Ringwood in Hampshire and control the IP for the product, which means that we have no competition in this market place.
The Bedstretch PillowShelf featured last year on a BBC program called the Customer is Always Right and was tested by the likes of LadBaby amongst others.
The PillowShelf is provided folded with its own little sheet and where required headboard spacers and a bag. Available to fit Single, Double and Superking sizes the PillowShelf can be unfolded and fitted to the head of any divan bed in minutes, providing a longer bed, typically 6’9” or 7’.
The company is packaging a single and a double variant together with a Long Bed Option campaign to allow agents to target B&B and smaller establishments who wish to appeal to the 20% of customers who could find a 6’3” bed too small for them.
This largely untapped market will allow owners to hold one of the PillowShelfs in stock in single and double and then offer a longer bed option in ANY room, either for a small surcharge or perhaps free.
The unique fact that the PillowShelf extends the length of the bed at the top end of the bed, means that the customer does not feel the join as it is under the pillow. Selling the PillowShelf as part of a Long Bed Option marketing campaign will give those in the accomodation market to compete in areas at a very small outlay – certainly less than £300.
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