The London Wine Festival is a new wine festival in London.

We’re reimagining what it means to attend a wine festival. The event is all about connecting consumers, influencers & brands through positive, memorable & immersive live experiences.  It’s about supporting independent brands, producers and purveyors and is an event for those eager to learn, be inspired, experience new wines, have fun and create lasting memories.

The London Wine Festival was born out of our own frustrations in being able to try & experience new wines in a more fun and enjoyable manner than what the UK presently has on offer.

Wine is still perceived as intimidating, quite formal and egotistical in the UK, with many events unappealing to a huge range of existing wine drinkers. This limits the ability for wineries and producers to expose their brand and wines to a large audience who may genuinely like their wines, but just never get the opportunity to try them. Wine shops these days are not enjoyable to go to – being where you’d usually go to taste new wines. And most wine is marketed around tasting notes and points, instead of any sense of enjoyment and fun.

The London Wine Festival is changing this. We’re appealing to the generation who are not wanting to dress up formally or discuss notes and points of wine. We simply allow people to experience and enjoy amazing wines with great music and conversation, in an informal setting. Whilst also supporting wineries to expose their brands to a wider demographic, who may not have heard of them, or experienced their wines before. We believe many are eager to learn and be inspired, though just in a less formal setting.